5.3. Google Tag Manager Integration
MageSuite does use the Magepal Google Tag Manager extension (GitHub - magepal/magento2-google-tag-manager: Google Tag Manager is a user-friendly, yet powerful and cost-effective solution that is a must-have integration for every Magento store. It simplifies the process of adding and managing third-party JavaScript tags. With dozens of custom events and hundreds of data points our extensions the #1 GTM solution for Magento. ). This open-source extension does allow integrating the Google Tag Manager account with the MageSuite shop. The Google Tag Manager allows tracking of specific events and passing these data to Google analytics. By doing so you
can e.g. track the transaction (conversion rate) and implement tracking pixels.
In order to integrate MageSuite with the existing Google Tag Manager account access STORES / SETTINGS / CONFIGURATION and then MAGEPAL and GOOGLE TAG MANAGER. Open the GOOGLE
TAG MANAGER section and select “YES” in the ENABLE dropdown. In the succeeding ACCOUNT
NUMBER input field you can enter the Google Tag Manager Container ID.
When the changes are made click “SAVE CONFIG” in the top section on the right-hand side.
